In the real estate game, first impressions are everything — and that’s where your power washing business can shine. Teaming up with local realtors to offer “Curb Appeal” cleaning packages can create a win-win situation: they sell homes faster, and you book high-margin, fast-turnaround jobs. 🧽💼
This article breaks down how to pitch, package, and profit from realtor partnerships that keep your power washing calendar full and your business growing. 📈
💡 Why Realtors Need Power Washing Pros
Homebuyers often make snap decisions based on exterior appearance. A dirty driveway, moldy siding, or mildew-covered roof can knock thousands off a home’s perceived value. 🧱❌
Realtors know this — but they’re busy, and they don’t want to search for reliable vendors every time they need a home cleaned before a showing.
That’s where you come in with a ready-to-go, hassle-free solution.
📦 What’s in a “Curb Appeal” Package?
The idea is to bundle high-impact exterior services that make homes look great quickly and affordably. Here’s what your standard package might include:
✅ House washing (soft wash for siding or stucco)
✅ Driveway and walkway pressure washing
✅ Porch or deck cleaning
✅ Fence or gate wash
✅ Gutter face cleaning (visible from the curb)
✅ Optional add-ons: window cleaning, roof soft washing, mailbox/patio touch-ups
Realtors love simplicity — so call it something like:
🏡 “Ready to List Exterior Refresh – Only $299”
or
💦 “Curb Appeal Special – Make Buyers Fall in Love”
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🎯 Benefits of Realtor Partnerships
1. Steady, High-Intent Leads 📅
Realtors list dozens of homes a year. One solid partnership could mean monthly work, with little effort on your part.
2. Easy-to-Sell, Low-Friction Services 💸
Unlike full-home renovations, exterior cleaning is quick, affordable, and impactful. Most sellers will say yes when their realtor recommends it.
3. High-Visibility Work 🔍
Each house you clean gets seen by dozens of prospective buyers — all potential future clients. Many homeowners even ask the agent, “Who cleaned this?”
4. Opportunities for Repeat Business ♻️
After a sale closes, you can offer:
- Move-in cleaning for the new homeowner
- Seasonal maintenance packages
- Referral discounts to the neighborhood
All from one curb appeal job.
📞 How to Reach Out to Realtors (Without Being Annoying)
Start with a short, professional pitch. Example:
Subject: Quick exterior cleaning to help your listings shine 🏡
Hi [Name],
I own [Your Company Name], a local power washing business that works with realtors to improve curb appeal before listing.
We offer flat-rate, ready-to-list exterior packages that help homes show better — often within 24–48 hours. If you’d like, I can send you a flyer or even give your next listing a discounted wash so you can see the results firsthand.
Let me know if you’re interested in partnering — I’d love to help your listings stand out!
Best,
[Your Name]
[Phone Number]
[Website/Social]
💡 Pro Tip: Go to real estate offices in person with printed one-pagers, business cards, and a special “first-time agent rate” to break the ice.
📄 What to Include in Your Realtor Package Flyer
Your one-sheet should have:
- Company name/logo
- “Curb Appeal Special” title
- Before & after photos
- List of included services
- Flat pricing or tiered packages
- Turnaround time (e.g., “48 hours or less”)
- Contact info
- Optional QR code to book online
Use clean, modern design. Canva is a great tool for this. 🖨️📲
🤝 Building Long-Term Realtor Relationships
✅ Be Fast and Reliable
Realtors work on tight timelines — they’ll love you if you show up quickly and get the job done right the first time.
✅ Make Their Life Easier
Offer to handle everything:
- Coordinate directly with sellers
- Provide digital invoices/receipts
- Take “after” photos they can use in listings
✅ Reward Loyalty
Offer perks for repeat clients:
- “5th job free” punch card
- 10% off every third listing
- Exclusive bundle for luxury listings
✅ Deliver Extras
Realtors love vendors who go above and beyond:
- Offer to remove cobwebs from porch lights
- Clean the garage door if it’s part of the curb view
- Throw in a mailbox wash at no extra charge
Small touches = huge reputation boost. 🌟
📉 Common Pitfalls to Avoid
- Underpricing — Realtors don’t mind paying for value. Don’t go too cheap and compromise quality.
- Overcomplicating packages — Keep it simple. One or two easy-to-understand options work best.
- Lack of urgency — Listings move fast. If you can’t deliver within 24–48 hours, you’ll lose the job.
- Poor communication — Keep agents updated throughout the process. Text confirmations work well.
🔚 Final Thoughts
Realtors can become one of the most profitable and reliable referral sources for your power washing business. With a ready-to-go “Curb Appeal” package and proactive outreach, you’ll stand out as the go-to vendor for local agents.
Build the relationships now, and you’ll have a steady stream of high-paying, high-visibility jobs all year round. 🏡🧼💼
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